Shaping eCommerce with IronPlane
Shaping eCommerce is a weekly podcast covering innovative topics and cutting-edge technologies across the eCommerce landscape. We aim to share content of value for merchants whether they are new to eCommerce or have been in the space for years.
Topics include commerce technology introductions such as Algolia, Gorgias, and BigCommerce among many others. We also review best practices for developers and merchants alike who may be looking for guidance in their own eCommerce journeys.
Subscribe now and stay tuned for upcoming episodes.
Shaping eCommerce with IronPlane
Shaping eCommerce with Pete Kelich, HubSpot Principal Partner Account Manager
Pete Kelich is currently a Principal Partner Account Manager at HubSpot, where he has managed and helped over 500 companies grow through utilizing the HubSpot software for themselves and clients.
Check out his full Shaping eCommerce interview to find out:
- Who coined the term “inbound marketing”
- If B2C companies can benefit from Hubspot
- What all the Hubspot hubs are
- Where Hubspot is headed in the next 2 - 5 years
Here are some useful Hubspot links:
https://www.hubspot.com/pricing/marketing
https://www.hubspot.com/why-choose-hubspot
https://www.hubspot.com/software-demo
Curious about implementing Hubspot? Contact Ironplane: https://www.ironplane.com/contact-us.
00:00 What is Hubspot? An Interview With Pete Kelich, Principal Partner Account Manager at Hubspot
05:56 Where did "inbound marketing" come from?
08:36 What is Hubspot?
27:23 What separates Hubspot from other CRMs?
37:24 What makes Hubspot's Academy special?
47:32 What is Hubspot up to next?
