Shaping eCommerce with IronPlane
Shaping eCommerce is a weekly podcast covering innovative topics and cutting-edge technologies across the eCommerce landscape. We aim to share content of value for merchants whether they are new to eCommerce or have been in the space for years.
Topics include commerce technology introductions such as Algolia, Gorgias, and BigCommerce among many others. We also review best practices for developers and merchants alike who may be looking for guidance in their own eCommerce journeys.
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Shaping eCommerce with IronPlane
Shaping eCommerce with Guy Marion, GM Chargebee Retention
On the latest episode of Shaping eCommerce, Tim Bucciarelli had the pleasure of interviewing Guy Marion, GM of Chargebee Retention.
On the podcast, they talk about:
- How Guy started Brightback, which got acquired by Chargebee
- The Chargebee ICP
- How Chargebee’s API-first approach is a differentiator
- The retention benefits of a flexible subscription platform
You can read the transcription here: https://www.ironplane.com/blog/how-to-hubspot-series-partner-interview-with-guy-marion
#ecommercesubscription #subscriptionplatform #subscriptions #subscribe #recurringrevenue
00:00 Shaping eCommerce with Guy Marion, GM Chargebee Retention
02:13 Intro to Chargebee and Brightback
04:17 Chargebee's typical customer
09:16 Unique benefits of Chargebee
14:58 Examples of Chargebee customers
16:50 Subscriptions as a gift
17:57 Chargebee differentiators
Relevant links:
https://brightback.com/
https://www.chargebee.com/
